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About

The world has more media space than we realize.

Traditional advertising has trained us to think of media as billboards, newspapers, screens and feeds.

But attention exists everywhere.

  • A hostel corridor.
  • A hotel elevator.
  • A café table.
  • A shop shutter.
  • A gym mirror.

bysqfeet is building the infrastructure to turn those spaces into measurable advertising inventory.

Vision

Build India's largest network of physical advertising spaces.

Long term

Make physical media as searchable, targetable and measurable as digital media.

Principle

Estimates and verified data are never merged. If a number is modelled, it says so.

Every square foot has an audience.